A new era in insurance: Digital legal protection insurance with alletta & Coop Rechtsschutz

cp.20min•Posted on 25.07.2025

Hands holding a smartphone with the alletta app outdoors

Introduction

The digital sales platform alletta and Coop Rechtsschutz present Switzerland's first fully digital legal protection insurance. Customers can compare, select, and complete their insurance entirely online within just five minutes – including monthly payments by credit card, Twint, or other common methods.

“This innovation marks a milestone in the Swiss insurance market.” – Jürg Stupp, CEO alletta Sales Platform AG

20min

www.20min.ch

Since its launch in 2023, Alletta has established itself as the leading platform for digital insurance sales, particularly for online health insurance. Customers can now also benefit from cashback on insurance commissions for legal protection: up to CHF 70 per household, and up to CHF 300 per person for health insurance.

Key Benefits

Digital Legal Protection Insurance Switzerland- For the first time fully available online.
Cashback Insurance- Refund of commissions.
Consultation in Ten Languages- Supported by AI & avatar.
Coverage Amount up to CHF 750,000- Europe-wide or worldwide.
Cooperation with Coop Rechtsschutz- Including white-label solution «Alletta by Coop Rechtsschutz».